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Chamber Corner March 2017

Overwhelming support and interest for Lexington CONNECT initiative

There has been a lot of buzz as we work to assemble all of the pieces for our upcoming Lexington CONNECT business event on May 6. Several brief posts on social media so far have generated around 2,000 views. Over the past few weeks we have received generous financial support and much encouragement from the community.

Our last meeting was attended by 18 individuals including city officials, retail, real estate, entertainment venues, citizens and others. We are pleased that many are young new faces taking an active interest in Lexington's future.

Lexington CONNECT is an event designed to to serve two purposes:
• Allow the public and real estate professionals tour available buildings for possible sale or rent to prospective entrepreneurs, and

• Build awareness of existing area businesses with city-wide Open House events, much like Small Business Saturday. Many businesses will host events and specials. Sustainability and support of our local businesses is equally important to attracting new businesses to town.

The Open Houses also allow businesses such as B&B's and the newly renovated motel to open their doors for tours. In addition, one new business will have their grand opening during the May 6 Lexington CONNECT, and another, while not quite ready to formally open, will offer 'sneak peeks'.

Presently, 11 available buildings will open to tour, and 17 existing businesses will celebrate with Open Houses during the event. City representatives will be available to answer questions and go the extra mile to do everything possible to work with visiting entrepreneurs.

The Chamber has reached out to several business-related organizations in the Kansas City area to assist in spreading the word about the event. Our hope is to encourage entrepreneurs to set sights on Lexington as an affordable place to set up shop. We've also developed realtor-specific materials for email blasts. Other marketing materials will also be deployed over the next few weeks.

Finally, a Lexington CONNECT website has been developed to list available buildings on tour, existing businesses Open Houses, a full description of the event plus contact information for visitors prior to attending the May 6 event. The website will be substantially updated over the next few weeks; you can visit www.historiclexington.com/events to see how Lexington CONNECT is growing. More info will be continually added.

In the meantime, there are still many ways to get involved and CONNECT:

• If you own a local business and want to participate in the citywide Open House, contact the Chamber and get registered. The $25 fee includes social media promotion, business website listing, a sign announcing the number of years you've been in business, and a sign with a history timeline of your building (if applicable).

• Attend our next Lexington CONNECT meeting, 9am, April 6, at River Reader, 1010 Main. You'll be able to witness and engage with a like-minded group of people who are serious about making Lexington an attractive, go-to town for business opportunity.

• Contribute to the cause. Any amount will be appreciated. Lexington CONNECT is an ongoing initiative dedicated to growing business and the community. Expenses for future promotion, signage and so on will continue after the May 6 event.

As we mentioned, the Chamber is thrilled with the involvement, energy and interest in Lexington CONNECT. There is no silver bullet, but focusing on the objectives of Commerce, Community, Hospitality and Opportunity drives Lexington to a new chapter of growth. Promoting awareness of what we have to those looking for available, affordable business property is the first step in that growth. Please make time to CONNECT with Lexington on May 6.

New & Renewed Chamber Members. Thank You!

Battle of Lexington State Historic Site
Lexington Community Fair
Richmond Super 8
The Spotted Pig
Trails Regional Library
Welcome Home Realty

Dr. Jeff & Lynda Johnson
Wally Hulver

Join or Renew your Chamber Membership

Membership offers opportunities to help grow your business! Networking, referrals, connections, and a free listing on our website are just the beginning. You can take advantage of our high-traffic Resource Center, a member-only display for your marketing information.

Membership also provides a unique way to put your company's name before businesses and individuals who request information about moving to Lexington. Targeting newcomers can easily be a part of your marketing strategy.

We also invite you to volunteer for one of the many Chamber groups that work to promote events and programs that favorably impact area businesses and grow the community.

Become a part of, and help us continue our mission of making Lexington the best it can be! Become a member, or renew your Chamber membership. For more details visit www.historiclexington.com

Advertising with Chamber Electronic Ads for Ten Cents a Day

Is our electronic advertising offer a part of your 2017 marketing plans? It should be! You can take advantage of advertising your message on our big screen TV in the License Bureau for only $36.50 for the entire year. This super-reasonable fee reaches over 30,000 people a year. Use your logo, a photo, or other image and text...you decide! Remember that the License Bureau becomes a "captive audience" for your TV message, as customers wait their turn!

Call Penny Grosso at 660-259-3082 or Gary Worth at 816-868-9692 and we'll get your ad assembled and on-screen right away. Not a member? You can still take advertise with us...find out how joining the Chamber reduces your yearly electronic ad cost to near zero! Learn the full details about the program here: www.historiclexington.com/events/VideoSlides2.pdf

Become a Member!

The Chamber receives hundreds of requests every year and provides referrals to Chamber members who provide business services, products, tourist attractions, churches, etc. The Chamber assists businesses and individuals with relocation and expansion possibilities. Plus, your membership in the Chamber provides you with listings in the Chamber's Website Business Directory with a link to your company website.
For more information or a complete list of members visit our website, www.HistoricLexington.com.

Buy Local Lexington!

Please continue to patronize all the chamber businesses that have made a dedicated effort to make Lexington the great community that makes us proud.

Lexington in Fact

>Had a Second Battle of Lexington occurring during Price's Missouri Expedition on October 19, 1864.

>Has been selected to be involved in a Community Arts Pilot Project, a partnership with the University of Missouri Extension to promote economic development in Lexington through the arts.

Setting Business Growth In Motion.